At Wiggle ya Worm Rigs, we believe fishing should be simpler, more enjoyable and more successful.
That's why we don't just build fishing rigs. We build the practical knowledge that helps Australian fishos choose the right rig, use it correctly and fish with confidence.
Founded in 2017 after years of frustration with mass-produced rigs that looked good but didn't perform when it mattered, every rig we produce has been developed through real fishing experience, tested in Australian conditions and refined over time. We only sell rigs we actually use ourselves.
Today, thousands of Wiggle ya Worm rigs are helping fishos catch fish across Australia, from surf beaches and rocky headlands to estuaries, reefs and offshore waters. Every product is designed with one goal in mind: helping fishos spend less time guessing and more time catching fish.
Over the years, Wiggle ya Worm has grown into more than a fishing rig brand. We've built a complete fishing education system that removes the guesswork from choosing, setting up and using the right rig. Free resources including the Rig Finder, Australian Fishing Rig Decision Guide, Rigs Explained, setup guides, QR-linked tutorials and the Australian Drone Fishing Guide have all been created to help fishos make better decisions before they even cast a line.
Every rig is proudly hand-tied by us in Queensland using proven components sourced from trusted suppliers. We don't chase trends, outsource quality or build products simply to fill a catalogue. If a rig doesn't solve a real fishing problem or improve the way Australians fish, we don't make it.
From beginner fishos buying their first rig through to experienced fishos targeting specific species and conditions, our focus remains exactly the same: practical, dependable fishing rigs supported by honest advice and real-world experience.
We back every product with our 100% Satisfaction Guarantee and 60-day no-quibble returns because trust has to be earned, not claimed.
Built by real fishos. Tested in real Australian conditions.